Creators
Every creator your child watched, ranked by their share of the week: who they are, what they make, how they earn, where they send viewers.
See who shapes your child’s online world.
Know who has their attention, what keeps reaching them, and when it shows up on their phone.
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Know who has your child’s attention, and what they’re promoting.
Keep up with their online world, without watching every video yourself.
See when something promoted in their videos shows up on their phone.
What Cradl investigates.
Promotions
Sponsors, promo codes, merch and paid partnerships in the videos they watched.
Topics
What their videos keep coming back to: weight loss, money, dating, pranks. Counted across creators, with the videos.
Games and apps
The ones their creators play and promote, with the age rating, and whether it is on their phone.
Sites and communities
Stores, sites and Discord servers their creators point to, and the sites they visit.
Age ratings and 18+
A 17+ game, a casino link, a vape brand: named, with where it came from.
What keeps reaching kids this year.
It changes every few months. Cradl tells you if any of it appeared in their videos, how often, from whom, and whether it reached their phone.
AI companion apps
Chat apps that play a friend or a partner and reply like a person.
Nicotine pouches
Small flavoured pouches with nicotine, sold as smoke-free.
Prediction markets
Sites where you bet money on the outcome of events, from sports to elections.
Mystery boxes
Paid boxes with a random item inside, opened on camera.
Free-Robux scams
Sites promising free game currency for a login or a survey.
Skincare for ten-year-olds
Serums and retinol routines made for adults, sold to tweens.
Energy drinks
High-caffeine drinks, often with a creator’s own code.
Looksmaxxing
Videos that rate faces and sell routines to change them.
Private Discord servers
Chat communities run by creators, with their own rules.
Casino streams
Videos of online slots and betting, with a link to the site.
See who is shaping their online world.
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